Powerful brands
for ambitious businesses

Leading branding agency for brand strategy, campaigns and communications

rbl is a creative branding agency providing the perfect balance between strategy, creativity and delivery for FTSE 100 businesses, entrepreneurial players, social enterprises, new start-ups and global challengers.

Motorsport UK

World Sailing

NFU

Innovate UK

AC Lloyd

WWF

Our Services

Led by founder and Head of Brand Rebecca Battman, we work with leadership teams to help them understand their current brand equity and build more powerful brands that change the way employees, customers and partners think, feel and act.

Our strategic branding process focuses on 6 key areas:

Brand Researchwe really understand people’s current perceptions and experiences

Brand Strategy we align the business and brand strategy and create a blueprint for the future

Brand Identity we bring the strategy to life through the inspirational design of brand communications, environments and experiences

Brand Planning we develop a detailed internal and external activity plan to meet clear marketing and communications objectives

Brand Activation we deliver specific design projects to clearly defined briefs, timetables and budgets covering everything from brand basics, digital, print, social, environmental, promotional and event requirements

Brand Management we help put in place the brand management systems and processes that will support the brand long-term and add value to the business.  

When brands need to engage with key audiences around a particular event, opportunity or issue they turn to us for our support in planning, designing and delivering integrated campaigns.

These campaigns often have very different intentions:

– to raise awareness

– to increase understanding

– to shift perception

– to encourage active participation

– to change behaviour

We have extensive experience orchestrating campaigns that get results for both internal and external audiences using a channel neutral approach. 

Beyond the brand strategy and bigger campaigns, we support clients with all of their ad hoc communications requirements.

We bring brands to life across a host of traditional and new media selecting the channel that is right for the audience and the message.

Brand Basics: Stationery, Branded Merchandise, Document Templates
Print: Brochures, Leaflets, Packaging
Promotional: Advertising, Direct Mail
Digital: Presentations, Films, Animations
Online: Websites, Microsites, Apps
Environment: Signage, Wayfinding, Wall graphics

Brand Strategy

Led by founder and Head of Brand Rebecca Battman, we work with leadership teams to help them understand their current brand equity and build more powerful brands that change the way employees, customers and partners think, feel and act.

Our strategic branding process focuses on 6 key areas:

Brand Researchwe really understand people’s current perceptions and experiences

Brand Strategy we align the business and brand strategy and create a blueprint for the future

Brand Identity we bring the strategy to life through the inspirational design of brand communications, environments and experiences

Brand Planning we develop a detailed internal and external activity plan to meet clear marketing and communications objectives

Brand Activation we deliver specific design projects to clearly defined briefs, timetables and budgets covering everything from brand basics, digital, print, social, environmental, promotional and event requirements

Brand Management we help put in place the brand management systems and processes that will support the brand long-term and add value to the business.  

Campaigns

When brands need to engage with key audiences around a particular event, opportunity or issue they turn to us for our support in planning, designing and delivering integrated campaigns.

These campaigns often have very different intentions:

– to raise awareness

– to increase understanding

– to shift perception

– to encourage active participation

– to change behaviour

We have extensive experience orchestrating campaigns that get results for both internal and external audiences using a channel neutral approach. 

Communications

Beyond the brand strategy and bigger campaigns, we support clients with all of their ad hoc communications requirements.

We bring brands to life across a host of traditional and new media selecting the channel that is right for the audience and the message.

Brand Basics: Stationery, Branded Merchandise, Document Templates
Print: Brochures, Leaflets, Packaging
Promotional: Advertising, Direct Mail
Digital: Presentations, Films, Animations
Online: Websites, Microsites, Apps
Environment: Signage, Wayfinding, Wall graphics

News and views

December 9, 2018

10 Reasons Why the Best Businesses Believe in Brand

November 29, 2018

Birmingham 2022 Commonwealth Games’ procurement event

September 12, 2018

6 Ways Brand Will Add Value To Your Business in 2018

Latest films

Brand strategy | RBL

A brand is about so much more than a logo – it's the whole way that an organisation communicates its essential story. Hear a personal perspective from Rebecca Battman, Head of Brand....

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