
20th September 2010
Ambitious new brand for EOS Energy
After getting involved with EOS Energy’s parent company Alumet, Rebecca was asked to help develop the brand strategy and creative approach for this renewable technologies business.
Rather than putting all the focus on the technologies, such as solar p.v. panels, we emphasised the benefits to consumers and promoted a simple 6 step process.
After working with the management team of this new business to put in place the basics, all the creative assets have been handed over for them to implement in-house with Rebecca providing adhoc support and advice. This was the best way for EOS Energy to kick start their launch with the right strategy and some highly differentiated creative work.
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Rebecca Battman
Head of Brand
Rebecca is Director of RBL. An experienced brand and marketing professional, Rebecca has spent her 25-year career helping businesses to build, design and manage their brands.