• Coffee Architects - a much-loved local institution
  • Village Properties - a boutique London estate agency
  • factorydesign - experts in aviation design
  • Good Sorts - the new, professional home-sorting service

Branding for startups and small businesses

Branding services for small businesses, startups, social enterprises and everything in-between

We know that small businesses rely on their brand to create a big impact. So we created our Brand Lite service to help them. It gives small businesses and entrepreneurs access to our team at affordable rates. Because we think that everybody should be able to have a powerful brand! Whether you’re after a full strategic rebrand, some help on your brand positioning, or just need some gorgeous design and print, we are here for you.

Take our
Brand Strength Test for startups and small businesses

Just how strong is your brand? Take our 10 minute test to find out.

Our simple online tool will help you understand where brand has an impact in your business. At the end we’ll provide you with a clear score so you know if you are a Tiger, a Dog, a Sheep or a Frog.

Are you at the top of the food chain, in the dog house, a bit of a follower or do you have the potential to turn into a handsome prince?

We’ll follow up with a detailed report that will give you lots of great tips on how to improve your brand and where you need to focus.

Take the Brand Strength Test
  • Testimonials
    "Our new brand is distinctive, fun and welcoming but very professional at the same time. Fun and professional describes rbl perfectly too. Not only were the team a pleasure to work with personally, they could not have been more professional. They hit all their deadlines and no detail was too small to be ignored or let go with a ‘that’ll do’."

    Caroline Hartley - Founder of Good Sorts Ltd

  • Testimonials
    “We have been so impressed with all the work the team have done, you grasped the essence of our business – from fairly brief input – and captured the way we hope to move forward. We have our work cut out, and will be hard at it to knock our ideas into shape, making sure we live up to the branding you’ve created for us. We’ll be ready for your team to work its magic again for the launch.”

    Emma Tysoe, Partner, MOWO

  • Testimonials
    “We like working with rbl. Not only are they good at what they do – they are also a company that approach work with the right attitude and a sense of fun. When reviewing our branding and website, we three directors were happy to trust rbl to advise and get on with it. As designers too, we knew we would be a tricky client.

    We are really happy with the result – a clean and fresh approach that reflects our work and provides a new energy and focus for us as a company in a competitive market place. We would – and do – happily recommend rbl and look forward to working with them again soon.”

    Adrian Berry, Director, Factorydesign

  • Testimonials
    “Brand Lite is excellent and is absolutely perfect for companies like mine. I think the whole branding process can be quite intimidating and business owners often think it’s going to be too expensive. But rbl is making a huge difference to smaller businesses, with a down-to-earth approach delivered in such a simple way.

    You really listened to our brief and hit the nail on the head with the thought process behind the identity, something which had been lacking in other companies we have approached. You have a truly amazing team, and we are so thankful and grateful for all their hard work.”


  • Testimonials
    “rbl came along to help us at just the right time with the genesis of Coffee Architects. We had all the ideas in our heads but nothing down on paper and they helped us to shape our thoughts and create a proper brand strategy.

    They looked at the design of the brand with a totally fresh eye and we are thrilled with the crisp, modern, but accessible feel of the Coffee Architects' identity. It has got so much positive feedback from our customers. They love it! We love it!"


  • Testimonials
    “After 15 years of Pentlands being in a burgundy box, we knew it was time to have a fresh look at our brand. In a short space of time, rbl has helped us redefine our offer and introduced a brand identity that both demonstrates our expertise and ambition, and our team’s friendly personality. We are thrilled with the results and would highly recommend rbl and their Brand Lite service.”


Thank you for completing the Brand Strength Test. A detailed report will be sent to you in the next few days!