3rd September 2015

How big is too big?

After opening the doors of the new Students’ Union at UWE at an exclusive launch party this week, we have been rebranding our way around all UWE campuses. Finishing touches are being added before the new term begins and the students descend.

Tomorrow, a huge external sign is being installed on the main union building! Today, we popped round to see it. The fact that its install was delayed due to wind conditions says something about its size. And seeing it laid out in front of us was a little overwhelming!

What started off as a mere 3 inch sized concept suddenly appeared before our eyes as an 8m wide printed sail- for want of a better word.

Suffice it to say, we went back to recheck our measurements – just so we could sleep soundly tonight. Thankfully we were spot on, but it just goes to show how creative concepts that start life on the drawing board can look very different in physical form.

We are very pleased with the results. Thinking big definitely pays off.

Good luck to the team installing it tomorrow! Fingers crossed for the weather!


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    Rebecca Battman

    Managing Director

    Rebecca is the founder and Managing Director of rbl. An experienced brand and marketing professional, Rebecca has spent over 30 years helping clients to build, design and manage their brands.

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