27th October 2014

The True Value of Strategic Branding

To understand the true value of strategic branding from those who have been through the process, we spoke to a number of our key clients and asked them about their experiences. We gathered insights from the former Communications Director of Severn Trent, Director of Strategy at Balfour Beatty (Power) and the former Chief Executive of the British Olympic Association, amongst others.

“The process gave us structure. The independent facilitation removed the politics. The cost gave us focus.”

Download a free version of the eBook below
. Within, you will find:

  • Valuable insights from C-suite level professionals, touching on achieving clear alignment on strategy, improving customer focus and changing hearts and minds, amongst other areas…
  • 10 pointers for delivering success from strategic branding programmes
  • The opportunity to discuss your brand challenges with our Head of Brand


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    Rebecca Battman

    Managing Director

    Rebecca is the Managing Director of rbl. An experienced brand and marketing professional, Rebecca has spent her 25-year career helping businesses to build, design and manage their brands.

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